Printing our community newspaper

« Back to Home

Top Qualities to Look for in an Apparel Graphic Designer

Posted on

According to reports, the global apparel market is estimated to reach the $600 billion mark in 2020. In light of this, now would be the right time to start an apparel business. From t-shirts to shirts and dresses, everybody owns a garment that has some kind of design on it. Therefore, the design on your products must be something customers can write home about since this is the only way you'll capture the attention of interested buyers. How, then, do you vet potential graphic designers? This article highlights critical qualities you must look for in a graphic design professional for an apparel business.

Multiple Graphic Design Specialties

As any graphic designer will tell you, graphic design is an umbrella term referring to everything that has to with design. It encompasses anything from logo and business card design to social media graphics and videos, and everything in between. See, there is nothing wrong with hiring a graphic designer who specialises only in apparel graphic design. However, if you would like to expand your apparel business through social media, then it would be a good idea to hire a graphics designer who is proficient different areas, such as social media design. In this case, they can help you with future social media design projects in addition to standard design work.

Mock-Up Services

It is one thing to look at an apparel design on a document, and it is another to look at one on an actual cloth. This is where you need a graphic designer to ensure the design achieves what it is meant to. Mock-ups are computerised features that allow you to place your design on any clothing. From t-shirts and pants, to sweatshirts and caps, mock-ups bring the design into life. Some graphic designers don't offer this service; therefore, you are left searching for the right mock-ups and paying money for them. The process can be tedious and frustrating. A graphic designer who will go the extra mile and provide you with your design, complete with mock-ups, will make your work easier.

Unlimited Revisions for the Right Price

The truth is that graphic design isn't the easiest of jobs out there, mainly because you have to transform imaginations into reality. The designer you hire should understand your instructions and ideas. However, some designers struggle to understand customer instructions and end up giving up midway due to unending revisions. A designer who knows their trade will not shy away from offering unlimited revisions because they understand what's at stake. Most often than not, such a graphic designer will nail the design in between very few revisions.


Share